Smartphones Samsung (Photo by Lee Jin-man AP)
Strategy smartphone sales in all price ranges Samsung boosted revenues. The other electronics manufacturer – HTC announced losses
Samsung has just announced the estimated sales. In the third quarter of its pre-tax profit is expected to reach 10 trillion Korean won (9.4 billion dollars.), Representing annual growth of 25 percent. The company’s revenue from sales amounted to 59 trillion won.
The competitor Samsung HTC has just announced a loss of 101 million dollars. and a decline in market share by almost half – from 5.2 to 2.8 percent. According to analysts, this is due to the lack of news on mobile manufacturer in Taiwan.
Why such a difference between the two companies? When HTC focuses on refresh its model HTC One and signs a contract with Robert Downey Jr. for $ 12 million., Samsung expands smartphone with mid-priced. As a result of increased sales in China and India. Samsung also uses the higher prices they produce components for phones sold to other manufacturers (such as Apple). According to analysts HTC loses due to the lack of vision of further development. Experts also say that without focusing on one segment of the market would not be able to reverse the trend. However, HTC is trying to save their profits by establishing stronger cooperation with Microsoft. For the time being because the Taiwanese mobile manufacturer operate in most of the Android operating system from Google.
No comments:
Post a Comment